towne cinema


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The Vernon Towne Cinema was built in 1929 and originally opened as a dance hall and live entertainment venue. In 1939, the dance hall was converted into a motion picture cinema called the Capitol, operated at that time and for many years after by Famous Players.

In later years, the Cinema’s building underwent extensive renovation, adding office space above the cinema. At that time, the theatre was operated by Landmark Cinemas, and renamed the Towne Theatre. Landmark Cinema’s closed the theatre in the late 1990’s.

In 2000, Gerry Sellars reopened the cinema as an independent second run movie theatre with the name Vernon Towne Cinema, and is still run as such today.



Today, Vernon Towne Cinema remains at the heart of the community, offering patrons exceptional service and value, while maintaining its old world charm. From regular movie screenings, to fundraisers, private events, and Monday Night at the Arts (presented through the Okanagan Screen Arts Society) the theatre is committed to bringing a diverse slate of programming for cinema lovers of every stripe.

In 2011, Vernon Towne Cinema moved from 35mm film projection to fully digital, offering the very best movie viewing experience. That said, the Towne has remained one of a handful of cinemas left that have a fully  operational 35mm projector assembled and ready to go, should the occasion call for it.


Vernon, BC is a 30 minute drive from Kelowna International Airport (YLW), and approximately 4.5 hours drive from Vancouver, BC.